Resources —
everything free,
one page.
The downloadable version of the site. Use anything here freely; gated items just ask for an email so we can let you know when they update. Press / partnership / speaking contact lives on /contact.
Lead magnets
Sample chapter — #EverythingWillBeOK
The first 12 pages of the book, plus a colophon with order links by region.
The Operator's Playbook
A ~20-page distillation of the B2B-emerging-markets thesis: eight things every wholesale platform needs, in the order to build them.
How I read referee positioning
A short essay-as-PDF on the single most underrated officiating skill, and how it translates to founder decision-making.
FTR Whitepaper v1
Problem → mechanism → tokenomics → governance. Now hosted on the standalone product site at ftr.today.
Brand & press
Bio pack — three lengths, three languages
30, ~75, ~200 words in EN/UA/IT, with copy buttons. Approved for press use.
Headshot pack
Four press-ready crops at 3000px (square, 16:9, 4:5, full-bleed). Free for editorial with attribution.
Logos & wordmark
Wordmark light/dark, OK/AF monogram, tagline lockup (full / compact / wordmark-only).
Brand kit
Palette, typography, spacing rules, and a one-page fact sheet. The single source of truth for the brand system.
For event organizers
Speaker brief
One-page PDF with bio, photo, AV requirements, contract terms, and 3 keynote topics.
Keynote topics — long form
Three keynote topics with audience profile, runtime, AV needs, and prior performance data.
Past talks — keynote reel
Embedded video clips of past keynotes, panels, and fireside chats.
Open thinking
Essays — long form
Four anchor essays plus the annual letter. ~1,500–2,200 words each.
Made-in-Ukraine podcast
Weekly podcast feed on Ukrainian export. Available via Spotify, Apple, YouTube, RSS.
Reading list
Books that shaped my thinking, with brief annotations. Curated, not comprehensive.